DTC POD: How The Best Brands Are Built

#234 - Matt Czarnecki, Verb: Taking A CPG Energy Bar From Dorm To Scale

Episode Summary

Matt Czarnecki is the Co-Founder & CEO of Verb Energy, a company that makes healthy and delicious energy products for every day. While still in undergrad at Yale, Matt started verb with two classmates when looking for an alternative energy source to overpriced coffee and granola. Since launching in spring 2016 they have gone on to build one of the fastest growing products in the energy bar market, and raise millions of dollars from top VCs.

Episode Notes

On this episode of the pod, Matt joins Blaine & Ramon to talk about building a successful CPG brand from his dorm room, finding product market fit, discovering the companies ideal customer, using tech as part of the companies DNA, iterating with product feedback, raising capital, scaling up, and much more.

 

This episode is brought to you by OpenStore:
 

Visit https://open.store to get a free, no-obligation offer for your e-commerce business from OpenStore in 24 hours.
 

Have any questions about the show or topics you'd like us to explore further?
Shoot us a DM; we'd love to hear from you.

 

Want the weekly TL;DR of tips delivered to your mailbox?
Check out our newsletter here

Follow us for content, clips, giveaways, & updates!

DTCPod Instagram
DTCPod Twitter
DTCPod TikTok

Matt Czarnecki - Co-Founder & CEO of Verb Energy
Ramon Berrios - CEO of Trend.io
Blaine Bolus - Co-Founder of Seated